This procedure — also known as semipermanentmakeup, pigment embroidery, 3-D eyebrow embroidery, cosmetic tattooing, or micro-blading  — is quite common in Singapore and Japan, now offered here in the United States.

When you think of eyebrow tattoos, you probably think of those straight lines, often bluish-gray or some other weird color like orang, that look like they were drawn on with a crayon. That’s not what they are. Eyebrow embroidery is semi-permanent pigment that’s pushed into the surface of the skin with a fine blade to mimic the growth of your already existing hair and create bolder, natural-looking brows. With a feathering technique, this procedure can produce a natural look since it uses pigments perfectly matched to your actual eyebrow color. This requires no tattoo gun, no ink, and no bleeding or downtime and it can last up to two years depending on the skin type. Eyebrow embroidery can be done on anyone but it is usually meant for people with thinning eyebrows, bold spots or over plucked eyebrows. It’s also for people with alopecia sufferers. When it’s done right you can hardly believe it’s not real hair.